Questions
Plain answers
What Socialoo does, what it does not do and how the beta works.
What is Socialoo?
A content planner. It holds one plan for what you record and what each of your accounts publishes, shown as a timeline or a calendar, so you can see what to record, what goes out and what is missing.
Who is it for?
Anyone who plans videos across more than one account or brand: a person with a few channels, a small team or an agency. If you keep the same plan in a spreadsheet and a calendar today, it is for you.
Does Socialoo post my videos?
No. Socialoo plans releases and never posts them. Giving a release a date changes nothing on any platform. When something has gone out, you confirm it as published yourself.
Which platforms can I plan for?
Accounts on the platforms you use: YouTube, TikTok, X, Instagram, Facebook and LinkedIn. A platform and an aspect ratio are separate things in Socialoo: a vertical video is not automatically a TikTok video.
What does one plan mean?
One item holds the story, and its versions and releases hang off it. Switching between brand, series, platform or format rearranges the same records. Nothing is copied, so a rename or a date change happens in one place.
How does Socialoo show whether something is ready?
With four separate facts per version: recording, finished version, review and publication. A dated item can still be missing its recording, and a raw take is not a finished export.
What happens when a date passes?
The release shows as overdue. It stays where it is until you move it or confirm it; nothing reschedules itself.
Does Socialoo store my videos?
No. It keeps planning records and a link to each recording or export. The files stay where they are, for example in Recaloo.
Can other people work on the same plan?
Yes. People and agents work on the same records. Changes from an agent arrive as proposals that you accept or reject, and every change keeps who made it and when.
Can I use my own AI with it?
Yes, over MCP: an assistant you connect can read the plan and propose changes. It works through proposals, so nothing changes in your plan until you accept it.
Does it work on a phone?
Yes. On a small screen the timeline becomes an agenda and a calendar, and every action works without dragging.
What does it cost?
Pro €19, Premium €39, Max €79 and Ultra €158 per seat per month, VAT included. Yearly plans cost ten months.
What differs between the plans?
The planner is the same on every plan. Higher plans give you more room for content items.
How do I get in?
Socialoo is a closed beta. Request access and we write back by email when your seat is ready.
Can I take my data with me?
Yes. You can ask for a copy of your data and have it deleted at any time. The privacy statement says how.