{
 "version": "https://jsonfeed.org/version/1.1",
 "title": "Socialoo blog",
 "home_page_url": "https://socialoo.tech/blog/",
 "feed_url": "https://socialoo.tech/blog/feed.json",
 "description": "Notes from the team behind Socialoo.",
 "language": "en",
 "items": [
  {
   "id": "https://socialoo.tech/blog/a-date-is-a-plan/",
   "url": "https://socialoo.tech/blog/a-date-is-a-plan/",
   "title": "A date is a plan, not a post",
   "summary": "Why Socialoo keeps \"planned\" and \"published\" apart, and never lets one quietly become the other.",
   "date_published": "2026-11-09T09:00:00Z",
   "authors": [
    {
     "name": "The Socialoo team"
    }
   ],
   "tags": [
    "planning"
   ],
   "content_text": "Most planners let a date do too much. Put a video on Tuesday and it looks done, even when nobody has filmed it.\nSocialoo keeps those apart. A date says when something is meant to go out. Whether the right version exists, whether it has been reviewed and whether it has actually gone out are separate facts, shown next to each other.\nSo a green mark never means more than it says. If a date passes and nobody confirmed it, the release shows as overdue, and it stays where it is until you decide.\nSocialoo does not post to any platform. When a video has gone out, you say so. Planning a date should never publish anything, and in Socialoo it does not."
  },
  {
   "id": "https://socialoo.tech/blog/four-facts-not-one-status/",
   "url": "https://socialoo.tech/blog/four-facts-not-one-status/",
   "title": "Four facts, not one status",
   "summary": "Socialoo does not fold readiness into one light. Recording, a finished version, review and publication stay four separate facts.",
   "date_published": "2026-11-09T09:00:00Z",
   "authors": [
    {
     "name": "The Socialoo team"
    }
   ],
   "tags": [
    "readiness"
   ],
   "content_text": "A single status hides the thing you actually need to do. Socialoo keeps four facts on every version and shows them next to each other.\nRecording is not planned, planned or recorded. Finished version is missing, raw only, an export you can use, or not accessible. Review is not reviewed or approved. Publication is undated, planned, overdue or published.\nA date does not mean the content exists. A recording does not mean anyone has reviewed it. A horizontal master does not make a vertical version available, and a raw take is not a finished export. When Socialoo has no check result for a linked file, it says Unknown. It does not show a tick.\nYou mark a release as published yourself. Socialoo does not post to a platform.\nAbove every view, the Now strip counts three things you can act on: Record next, Publishing in the next 7 days and Missing. Each count filters the plan when you click it. A release whose date has passed, and that nobody confirmed, shows as overdue. It stays where it is. Nothing moves it for you.\nReadiness is the same four facts, as a table."
  }
 ]
}